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	<title>评论：SEM 优化：品牌词管理闲谈（中）</title>
	<atom:link href="http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/feed/" rel="self" type="application/rss+xml" />
	<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/</link>
	<description>SEMWATCH.org version Beta</description>
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		<title>由：supertjq</title>
		<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/#comment-4617</link>
		<dc:creator>supertjq</dc:creator>
		<pubDate>Sat, 20 Aug 2011 15:18:09 +0000</pubDate>
		<guid isPermaLink="false">http://semwatch.org/?p=2072#comment-4617</guid>
		<description>咨询老师一个问题，品牌关键词的绩效一般是最好的。但是很多时候自然搜索已经排在第一位，还去投放品牌关键词这时候是不是可以认为是在和自己的官网竞争流量，这个第的ROI是否有价值？</description>
		<content:encoded><![CDATA[<p>咨询老师一个问题，品牌关键词的绩效一般是最好的。但是很多时候自然搜索已经排在第一位，还去投放品牌关键词这时候是不是可以认为是在和自己的官网竞争流量，这个第的ROI是否有价值？</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-4617" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('4617', 'add', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-4617-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-4617" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('4617', 'subtract', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-4617-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>由：Kevin</title>
		<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/#comment-2206</link>
		<dc:creator>Kevin</dc:creator>
		<pubDate>Wed, 06 Jan 2010 01:11:07 +0000</pubDate>
		<guid isPermaLink="false">http://semwatch.org/?p=2072#comment-2206</guid>
		<description>&lt;a href=&quot;#comment-1178&quot; rel=&quot;nofollow&quot;&gt;@Gaoge&lt;/a&gt;,
大部分国内非代理的PPC 都没接触过自动化的工具。呵呵很好奇。
哎。。
责任心会在管理下泯灭。。。</description>
		<content:encoded><![CDATA[<p><a href="#comment-1178">@Gaoge</a>,<br />
大部分国内非代理的PPC 都没接触过自动化的工具。呵呵很好奇。<br />
哎。。<br />
责任心会在管理下泯灭。。。</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-2206" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('2206', 'add', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-2206-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-2206" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('2206', 'subtract', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-2206-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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		<title>由：Gaoge</title>
		<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/#comment-2205</link>
		<dc:creator>Gaoge</dc:creator>
		<pubDate>Tue, 05 Jan 2010 07:31:17 +0000</pubDate>
		<guid isPermaLink="false">http://semwatch.org/?p=2072#comment-2205</guid>
		<description>&lt;a href=&quot;#comment-1164&quot; rel=&quot;nofollow&quot;&gt;@Kevin&lt;/a&gt;,
会写篇帖子专门讨论工具，好像大家都对工具感兴趣。

例子不是COCA，是国内的一家企业。

AD SITELINK对于大帐户，唉其实对于什么帐户，都不如一个熟悉网站结构的SEMER有用的。什么工具都比不过有知识有责任心的管理员。</description>
		<content:encoded><![CDATA[<p><a href="#comment-1164">@Kevin</a>,<br />
会写篇帖子专门讨论工具，好像大家都对工具感兴趣。</p>
<p>例子不是COCA，是国内的一家企业。</p>
<p>AD SITELINK对于大帐户，唉其实对于什么帐户，都不如一个熟悉网站结构的SEMER有用的。什么工具都比不过有知识有责任心的管理员。</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-2205" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('2205', 'add', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-2205-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-2205" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('2205', 'subtract', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-2205-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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	<item>
		<title>由：Gaoge</title>
		<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/#comment-2204</link>
		<dc:creator>Gaoge</dc:creator>
		<pubDate>Tue, 05 Jan 2010 07:29:39 +0000</pubDate>
		<guid isPermaLink="false">http://semwatch.org/?p=2072#comment-2204</guid>
		<description>&lt;a href=&quot;#comment-1159&quot; rel=&quot;nofollow&quot;&gt;@owen&lt;/a&gt;,

受保护的情况取决于搜索引擎和广告商身份。</description>
		<content:encoded><![CDATA[<p><a href="#comment-1159">@owen</a>,</p>
<p>受保护的情况取决于搜索引擎和广告商身份。</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-2204" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('2204', 'add', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-2204-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-2204" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('2204', 'subtract', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-2204-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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	<item>
		<title>由：Kevin</title>
		<link>http://semwatch.org/2009/12/discussion-about-brand-terms-management-2/#comment-2203</link>
		<dc:creator>Kevin</dc:creator>
		<pubDate>Mon, 04 Jan 2010 02:27:34 +0000</pubDate>
		<guid isPermaLink="false">http://semwatch.org/?p=2072#comment-2203</guid>
		<description>精彩，期待
Ad Sitelinks 可以解决一些 LP 的问题，
文中的例子是coca 的
方便介绍下文中自动化管理的工具 和这方面的 技术吗？</description>
		<content:encoded><![CDATA[<p>精彩，期待<br />
Ad Sitelinks 可以解决一些 LP 的问题，<br />
文中的例子是coca 的<br />
方便介绍下文中自动化管理的工具 和这方面的 技术吗？</p>
<p>Like or Dislike: <img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="up-2203" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_up.png" alt="Thumb up" onclick="javascript:ckratingKarma('2203', 'add', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_');" title="Thumb up" /> <span id="karma-2203-up" style="font-size:12px; color:#009933;">0</span>&nbsp;<img style="padding: 0px; border: none; cursor: pointer;" onmouseover="this.width=this.width*1.3" onmouseout="this.width=this.width/1.2" id="down-2203" src="http://semwatch.org/wp-content/plugins/comment-rating/images/1_14_down.png" alt="Thumb down" onclick="javascript:ckratingKarma('2203', 'subtract', 'semwatch.org/wp-content/plugins/comment-rating/', '1_14_')" title="Thumb down" /> <span id="karma-2203-down" style="font-size:12px; color:#990033;">0</span></p>]]></content:encoded>
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